Magnet and figures of people. Customer acquisition and retention.
Creating attention-grabbing headlines is essential for capturing the interest of readers and driving engagement. Here are six strategies you can use to make your headlines more compelling:
Use Numbers: Including numbers in headlines tends to attract attention as it promises a clear and concise list of tips, ideas, or steps. For example, “6 Ways to Grab Attention with Headlines” is a prime example.
Pose Questions: Asking a thought-provoking question in your headline can pique curiosity and encourage readers to continue reading for the answer. For example, “Are You Making These Common Headline Mistakes?”
Add Power Words: Incorporate strong and persuasive words that evoke emotion and curiosity. Some examples include “essential,” “unbelievable,” “proven,” or “ultimate.”
Use Action Verbs: Begin your headline with active verbs to make it more dynamic and engaging. For example, “Supercharge Your Writing Skills with These Easy Tips.”
Create Controversy or Intrigue: Stimulate curiosity and debate by introducing a controversial statement or intriguing information in your headline. For example, “The Shocking Truth About Social Media Marketing.”
Keep it Concise: Keep your headline short and to the point. Aim for around 6-12 words, as shorter headlines tend to be more impactful and easier to digest.
Remember, the main goal of your headline is to grab attention and entice readers to click and explore further. Experiment with these strategies to find the style that works best for your audience and the content you’re creating.
Growing your influence on social media is a strategic process that involves understanding your audience, creating valuable content, and engaging with your community. Here are some key strategies to help you expand your social media influence:
Remember, growing your social media influence takes time and persistence, but by following these strategies, you can build a strong presence that resonates with your audience and achieves your business goals.
Hey everybody, economic ninja here I hope you’re doing well. We have a very, very serious situation going on right now with China and Russia literally hell-bent on destroying the dollar, not only as a a means of value, a means of trade, but literally the world Reserve currency. Now is completely completely on the line, as the brics Nations keep getting stronger and stronger. We are seeing China and Russia ramp up the agreements, the Accords with other countries. It is getting stronger and stronger by the day we’ve already heard about when Mexico uh applied for the bricks literally a mere month and a half.
Two months ago, we’ve seen the French President literally fly over to China, while his entire country was literally on fire with protests in the streets due to the necessary, in my opinion, raising of the retirement age. But it’s because it’s a Ponzi scheme, but he is over. There in China, literally making commitments in deals and telling the U.S that they should pretty much back off in one way or another. Now we have bigger news, that’s going on in China, and this is coming as literally.
The brics Nations have convinced 10 Asian countries to ditch the dollar. We are seeing every single day. It seems like another news story or another news story of company countries that are literally walking away from the US dollar in trade settlement and using either their own currencies or they’re using the Russian rubles, the Chinese Yuan, and so many other things. We’Re also seeing all of these countries doing one thing that together that the United States – and it seems like Europe, is not doing right now and especially in Canada, after they sold it all and that is buying gold. Every single one of these countries are out grabbing gold as fast as they can yet they’re, not doing it in a way that would cause the price to rise.
As you think remember, before the 2008 crisis, gold was a mere 600 and it literally took the 2008 crisis from six to 2006 to around 2011, we saw prices go from 600 to the 2000 Range. Well now we’re here during the greatest collapse, since the Great Depression. Literally, the U.S banking sector is collapsing, Regional banks have fallen and lost more dollar value in the last two months than all of 2008 combined. This is very, very serious now when I say people are buying gold, that’s what I’m doing, I’m doing it as a hedge of protection.
I also own gold equities, and this would be a pro a perfect time to say thank you to the sponsor of today’s video. Before we get into this news story about the bricks and that is U.S gold mining Inc, it’s traded on the NASDAQ under the symbol, usgo we’re going to get to that company in a second, because there’s a really interesting component of this company and how it plays Into the greater uh idea of how countries are trying to grab up not only physical gold but shares of gold mining companies right now, let’s dive into this story. Okay, now this story comes out of Watcher Guru and it’s entitled. 10 Asian countries agree to ditch the US dollar.
It says brics countries are looking to sideline the U.S dollar by launching a new currency to settle International Trade. The development challenges, the dollar Supremacy and could Dethrone it from the global Reserve status. The move is inspiring other developing Eastern countries to ditch the dollar and promote their native currencies for global trade. If the momentum continues, many more Eastern Nations could join hands and end Reliance on the US dollar completely.
This is very, very important information and I want people to understand that and the reason why is because, as you start to see One More Country, two more countries, three more countries at a certain point, you’re going. When is the bleeding going to stop? Or is this much bigger of a problem than we’ve ever thought, the more and more countries that join brics, the worse this is going to get, and the point is, is that most of the population in the United States is still under the delusion that this is Going to be fine, like d dollarization, even Dave Ramsey is on record just recently saying that he doesn’t completely agree with it and he thinks it’s pretty much fake news number one Zach you’re spending too much time on the internet first and foremost, okay, because you’ve gotten Into the conspiracy theory blanks here, but they’re tiny, butt little countries, and so when you put them all together, they don’t have the muscle to take down the dollar. They just don’t mathematically, it’s arithmetic, you know you can’t they just don’t have it. So it’s not going to take down the dollar is not going to be worth anything and I don’t know how to invest, because it’s going to collapse because freaking, Brazil, Brazil seriously Brazil, I’m am I worried about this, absolutely not absolutely zero.
Now, how do you feel about that? Do you feel it’s fake news, because I personally do not now it says right here: the leaders of 10 Southeast Nations and the members of The Association of Southeast Asian Nations have agreed to promote their native currencies for cross-border transactions. The 10 countries will reduce settling payments with the? U
S dollar and use their local currencies for transactions. If you don’t think this is a big deal, I’m telling you right now in the months to come.
It is absolutely going to be a big deal. It says the move will help these countries to end their dependency on the U.S dollar and significantly boost their native currencies. The Declaration accepted by the Assan, the acronym for this these countries, Nations, said that their goal is to strengthen bilateral and multilateral payment activities. Trading in local currencies would be faster, cheaper and easier to close deals than the usage of the US dollar.
The official declaration accepted by these 10 developing Eastern countries read, and I quote, we adopted the Assan leaders Declaration on advancing regional payment connectivity and promoting local currency transaction to Foster bilateral and multilateral payment connectivity arrangements to strengthen economic integration by enabling fast, seamless and more affordable Cross-Border payments across the region look the fact of the matter. Is this isn’t going away quickly and we need to anytime soon and we need to start to prepare ourselves and and and literally get ready for this, I’m doing what central banks are doing. I’M buying physical gold, I also own gold equities. Now let me talk about today’s sponsor and that’s U.S gold mining Inc.
Again, I want to thank them for sponsoring this video. It really helps me to be able to stay out in front of you and keep bringing the news like this about the brics Nations now, like I said before, this stock is traded on the NASDAQ, which is really exciting because it opens it up to so many Investors literally just about anybody with an app a training app, can actually access the information on this company and buy it or sell it if they want. This, isn’t a solicitation to buy or sell this security or any others. But it really is a good point: when a company takes the hard work to go and get listed on a major exchange like the NASDAQ, you know, they’re being really serious and in the gold mining sector, it’s very rare and again the ticker is usgo all right. So let’s talk about some investment highlights, because this is an interesting uh company and the reason why is because they’re project their main project that we’re going to get to in a second was part of another company and um.
It was such a great property that the CEOs of the company that owned it at first said. You know what we can’t just have this as one of our extra properties. It was such a big uh, uh property and the minerals and the gold and everything that was in it was so they were so excited about this. They said we have to spin this off on its own company. Now they did something really interesting about this and I’m going to get to that in a second it’s unlike the way they did the share offering, unlike any, that I’ve really seen in recent history, okay, but the company U.
gold mining Inc on on a couple. Things has a significant gold and copper project located in Alaska. It’S an emerging mining district with a significant exploration potential and board and management. Also, the shareholders have a track record of accessing capital. Okay.
So that’s really good, so you may have heard of Amir anani before he has been instrumental in starting many law: large mining companies, including gold mining, Inc and uranium energy Corp. He has a lot of to say vast experience in starting companies, publicly traded companies and watching them go big is an understatement, so he took this company and he started it. Why? Because the project was so big and it had so much potential that they really wanted to bring it out under the world stage. Now here we go creation of gold mining Inc was to advance and unlock the value of the 100 owned Whistler project.
That’S right: 100 owned. It has significant golden copper discoveries, like I told you before, but it’s also including a state-led initiative to build the future Access Road, including investment of literally 8.5 million dollars so far to date, to get this project accessible and and moving. But it’s even more accessible than you think. It’S fully permitted for exploration and the state eight roads to resources program unlocks that potential in this Alaskan Range all right.
So now, let’s talk about the Whistler project, The Whistler mineral resource estimate. When it came out, it showed a couple of really interesting details. First, off the resource was modeled from 70 000 meters of Diamond core drilling. You know when they go out, they take the drill, rigs put them into the ground, they drill holes everywhere. They have, they measure the length of feet, so they know when they start to find mineralization precious metals.
They know how far it is and how to go get it. It has three deposits, The Whistler, the rain tree and Island Mountain gold resources of 1
9 million ounces indicated and 4.7 million ounces inferred, copper resources of 422 million pounds indicated and 711 million pounds inferred exploration upside at multiple targets. Now something else that I really like to see before we get to the last thing, which I think is the most important ownership and capitalization summary. So, as you can see from the cap, take cable common shares outstanding.
The pre-ipo was a little over 10 million shares. The executive officers and directors held approximately a little over six percent and gold mining Inc literally held 93. Now the percentage of ownership was based upon 10 million, 135 million shares of common shares, and they that was outstanding as of April 19th of 2023.
This is a new company now here I’m saving the best for last, because this is very interesting. This is different, like I said before: it’s not every day that a mining company lists on the NASDAQ.
Why it’s a lot harder? It’S a lot more work. It’S so much easier to go. Otc start with the pink sheets get onto OTC and start upgrading right. It’S also a lot easier to start in Canada.
You start on the TSX and you move into other exchanges. Now, with that being said, gold mining Inked is something different. Not only did they list around the NASDAQ, and this is pure speculation on my part, but when they did their initial offering price it opened at ten dollars per unit or ten dollars per share. That’S very rare because normally a company when they go to raise money will be raising it. Pennies, literally pennies and they’d have a lot more shares outstanding.
This company, very different okay. So now here is the most important part. I think what we’re seeing right now there’s a position. They raise 20 million dollars right at ten dollars unit when it went public on the NASDAQ. It opened up around nine dollars and some change right.
It is since, since uh the end of April or mid to end of April, it has literally gotten up to around the 14 15 range, all right. Why would a company want to price their shares so high and have so little amount of shares out there? So we’ve already said the gold mining comp Inc owns a majority of these shares, so they’re, not in the game of liquidating these shares right. There’S a very small float check this out. I found an article and it’s entitled why small caps should know about the Russell rebalance, and I find this very interesting now don’t take this verbatim.
This is pure this part’s pure speculation, but it’s a very interesting article article. It says at this time of year there are a lot of discussions about the Russell rebalance or, as the ftse Russell, the owners of the index family. Officially call it the Russell reconstitution. Why does it matter and why should small cap companies care about it? It says here at the end of June the Russell rebalances its U.
indexes during its annual reconstitution to accurately weigh the 4 000 largest companies in the U.S stock market by market cap. The reconstitution is typically one of the most highly anticipated and heavily heaviest trading days. In the? U:
S, Equity markets this year, companies that are added to or deleted from or simply remain in, one of the Russell 3000 indexes should expect to see higher than normal volumes now check this out.
It gets even better. In fact, more than one-third of NASDAQ listed stocks are expected to trade more than their average daily volume in the NASDAQ closing cross on June 26th, and some will trade, an entire week’s volume on quote unquote Russell Friday. It’S called This is particularly true for Russell 2000. Editions and deletions criteria for inclusion in various Russell indexes are summarized, and here we go. This is the last little kicker right here.
The minimum market cap to be added to the Russell 2000 3000 is expected to be about 96 million. Let me know how we’re sitting down there with the market cap of gold mining, U.S gold mining Inc. It says this year compared to 152 million in 2019 and 159.2 million in 2018.
The high threshold was 262 million in 2007.
By 2009, the minimum dropped down to 78.3 million following the financial crisis in 2017. Russell added a requirement that a minimum of five percent of the company’s voting rights need to be owned by unrestricted shareholders for a company to be added. For the first time, existing companies will be grandfathered until 2022.
A couple things that are a little weird here and I’m just speculating here at mirinani, knows his way around markets and exchanges and starting publicly traded companies right gold, U.S gold mining Inc literally did its IPO at ten dollars right. It’S market cap has floated up close to where the Russell is right. It’S listed on the NASDAQ and this article talks about the Russell rebranding around this time of the year the rebalancing affecting these NASDAQ stocks. If, if mining companies like U.
gold mining started to try and uplift to the Russell that, would it’s owingly one thing to say that a bunch of companies can be, can uh uh funds and institutions can invest in these stocks that are in uh the NASDAQ? It’S a whole nother thing when they hit the Russell 2000 or the 3000. That makes it an entirely new ball game all right guys. I hope you got something out of this. The brics nations are serious and they are going to try and crush a dollar start to prepare yourselves look at gold as a hedge in inflation, guys, I’m not a financial advisor, I’m, not a financial professional, I’m just a dude with a brohawk and a dream.
Imagine if your products were as addictive as some drugs – only in a good way. Your customers derived tremendous satisfaction from using your products, and continued to buy and use them for months and years.
Your business would thrive, your customers would receive tremendous benefit, and everyone in this scenario would be happy.
But how do you build addiction into your products and services? And in fact, can it even be done?
The short answer is that not only can it be done, but it already has been done many, many times over. Look at any product or brand that people rave about and continue to buy over and over again and you’ll have a product or brand that people are in some way addicted to.
The Apple brand immediately comes to mind, as well as many video games, foods, certain authors and so forth.
In fact, bloggers and authors can use addiction to tremendous advantage, getting their readers to come back time and again for their latest post or book.
So the question is, how can you build addiction into your products and services? The answer is by meeting as many of these six human needs as possible. The more of these your product satisfies, the more addicted your customers will become:
– Certainty and security – avoiding pain and gaining pleasure. For example, the certainty of a continuous stream of income that means you never have money problems again.
– Uncertainty and variety – good surprises, positive changes, new stimuli. For example, when you play a video game there are always elements that can take you by surprise at any time.
– Significance – feeling unique, special, important or needed. A service that pampers makes us feel special. A new job title makes us feel important.
– Connection and love – feeling close to someone or a group of people. Social media helps us feel connected. An active forum centered on a product or goal can provide a strong tribal feeling.
– Growth – expansion of capability, capacity or understanding. Many information products can provide growth opportunities.
– Contribution – a sense of service and of helping others. A forum in which members help each other reach their goals can be especially effective for this.
We know if we can incorporate all 6 of these needs into a product, we’ll have something that is potentially addictive to our customers. So let’s try it with a membership on how to make money online, and see what that might look like:
– Certainty and security. This one is easy – if they learn how to make money online, they will have security. And in our sales information, we’re going to highlight the successes of current members to demonstrate the certainty that our program works.
– Uncertainty and variety. We can add special bonuses and surprises in the member’s section to keep things interesting. Plus we can run challenges and competitions.
– Significance. We find ways to acknowledge individual members as often as possible. We also respond quickly to all communication with personalized answers. And we continually let our members know how important they are to us, and remind them of the contributions that only they can make to the world.
– Connection and love. We provide a forum or a private Facebook page where members can interact and become part of our ‘tribe.’ We highly encourage this interaction and have key people who answer questions and help everyone.
– Growth. We can have different levels of mastery that members work through, so they can see the progress they are making. Their levels of achievement are displayed inside the members’ area (significance.)
– Contribution. In the forum we encourage and reward members for helping each other. And we remind them of the contribution they can make to the world by using their new skills.
As you can see, it’s not all that difficult to touch on all 6 needs within your product or membership. Many times you’ll see overlap from one need to the next. And the better job you do of meeting these 6 needs, the more people will become addicted in a positive way, and possibly even become your customers for life.
So next time you create a product or service, or start a membership site, ask yourself – how can I get my customers addicted – in a good way?
Someone asked me what I would do if I had to start my business over from scratch in 3 months. And that got me thinking – if I could take the experience I have and use it to start over from scratch, how would I do it?
Mind you, I wouldn’t have my mailing list. I wouldn’t have traffic, a following, name recognition – none of that. Just my experience as to what works and what doesn’t.
And let’s say that my life depends on me having a full time income at the end of those 3 months. No pressure there, right? But a lot of people find themselves in a very similar situation – make money or else. Or else they’re in trouble, or else the bills go unpaid, or else they’re facing losing their home, or… worse.
So with that in mind, here’s what I would do:
– I would stop looking for magic ‘make money online’ products and ideas. There is no secret combo of tricks and buttons to make money. It’s not a printing press. It’s a free market. And in that free market the way to make money is to stop focusing on the money, and simply make yourself indispensable to people who need your solution to their problem. Do that and the money follows.
When you’re focused on providing solutions, you no longer get distracted by all those shiny programs that steal your time and your money. I’m not saying all programs are bad. In fact, many of the “how-to” and “step-by-step” are useful as small pieces to the large puzzle. But that’s what they are – puzzle pieces – not full blown businesses.
– I would start with the outcome first. What is my market? My product or service? My goal? What is the solution I can provide that people will gladly pay for? What is THE ONE BIG BENEFIT I can provide to my customers? This is the starting point of everything that will come next.
– Next I would build my website. Odds are it’s going to be a blog. I’m not going to spend a world of time on setting this up because I only have 3 months. I’ll spend an hour maximum choosing the URL, I’ll get the hosting, I’ll choose a simple, streamlined theme, I’ll get the autoresponder and I’ll be ready to get started.
Yes, it takes money to get started. Not a lot, but some. You’re making an investment into your future. And if you think spending a couple of hundred dollars to set up your internet business is somehow a lot of money, consider the alternative: Spending at least that much each month just to drive to and from a job, or spending thousands for a brick and mortar business.
– Time to create content for that blog. But this isn’t about running a blog, it’s about running a business. The blog is just the tool to get the business done. So here’s what I would do: Look at the big benefit I deliver, and then write down all the stumbling blocks people encounter trying to get that big benefit. Then pick out 3 of these and write stellar posts on how to overcome those barriers. Then repurpose those posts into videos and podcasts, as well as an incentive to get people to join my list.
Notice I’m only creating 3 pieces of great content, not 300. And I’m repurposing those. Some folks spend years trying to get everything just right, but I’ve only got 3 months, so forget perfect and just get it done.
– Next, I would offer a service or coaching. Do you know why? Because it’s the quickest way to make real money. Offering products is great, but it takes time to create the products and more time to build the lists to promote the product to. When your list is small, it’s best to focus on services or coaching because it’s the fastest way to profit.
The blog posts should be highly focused on getting my prospects to take the next step, which is likely going to be a free consultation. It’s not easy to sell a $300 a month coaching program or a $1,000 website optimization package online. But it can be if you get them on the phone first.
– Now I’d focus on getting as many people on the phone as I can, because I know two things: The more prospects I get on the phone, the more likely it is that some of them will say yes. Plus, I’ll get better and better at finding out their needs and selling them on the solutions.
– With my first customers or clients I would deliver like a madman (or mad woman.) I’d blow them away and earn myself raving testimonials which I would then use to earn more clients.
I’d also be Mr. or Ms. Communication, with both my clients and everyone else on my list and in social media. If someone writes to me, I answer quickly. If they mention me in social media, I am thanking them the same day and so forth. This is a people business and my goal is to please the people and thus build my name and my reputation.
– As I’m servicing my clients, I’m learning what they need and want. And I’m using that information to create my first product which I will then sell to my list, and hopefully through affiliates for a long time to come.
Selling time for money is a great way to get started, but as soon as possible you want to be creating assets that you use to systematize your sales funnel and your income.
– Time to focus on traffic and more traffic. Social media, guest blog posting and paying for advertising are methods that can be used long term to drive people to your site and onto your lists. Each one has a learning curve, but as you improve you’ll see quick returns for your time and monetary investments.
And I’d build relationships with other marketers in my niche. Almost nothing drives good quality traffic faster than an expert in your niche telling their list about you or your offer.
– Lastly, I would continually strive to improve the benefits I deliver to my customers. Great today is only good tomorrow and not good enough the day after. I know I have to stay on top of my market and provide my customers with what they need and want even before they know they need and want it.
Bottom Line: By delivering the solutions people seek, I can build a fully functioning business in a short amount of time. And yes, by diligently following these steps, you too might be earning a full time income in 3 months.
Okay, this one will take a little legwork, but it is work you’ll be doing anyway. Only this time, it will pay off double. Here’s how it works: Every marketer winds up hosting downloads, pdf’s, zipped files, redirects, cloaked affiliate links, images and a bunch of other things. The way we do it is generally like this: yourdomain.com/buythisproductnow.
Now then, to make this work you’ll want to get a domain name that you use only for hosting all of this stuff. It should be a catchy name that directly pertains to your niche – something that arouses interest and curiosity all by itself. For example, TheNakedMarketer.com or TakeThisJobAndShoveIt.org.
Host everything on subdomains of this domain. As you get traffic to all of these subdomains, a funny thing is going to happen: You’re going to get traffic to your root domain as well. Even though you never send anyone there, people are going to get curious, lop off the part after the slash in your domain name and see what’s on the home page.
This is where you make your money. You can either put up a squeeze page that’s followed by a one time offer, or you can redirect it straight to an affiliate offer.
If you get 500 people a month going to this domain, and only one out of 5 joins your list, that’s still 1200 new subscribers a year. PLUS whatever sales you make from the one time offer. If you position your squeeze page correctly, you should get a conversion rate much, much closer to 50%.
Now then, if everyone you’re already sending to these downloads, redirects and so forth are already subscribers, then don’t use a squeeze page. Instead, redirect that domain straight to your highest converting offer of the moment. Even a handful of sales a month can translate into a thousand dollars or more per year, just for doing this one simple thing.
And since you have to place your downloads, redirects, cloaked links and everything else somewhere anyway, why not make some money from it?
Even if you’ve never made a video before in your life, you can do this. And once you have your videos, you can sell them, use them as lead magnets, use them as bonuses to affiliate products and so forth. You can even use them to establish your authority and credibility in your marketplace.
Here’s how you can quickly start making your own video products:
– Download the free screen capture video program called Snagit. You can download it at TechSmith or Google to find other websites that offer it.
– Decide on what kind of video or video set you’re making and the purpose of it. Is it a training? Or an info product? How about a video for a sales page, or maybe a lead generator on YouTube. It could be the video you put on your squeeze page, or the incentive you use to get people to join your list.
If you’re making a product, then keep it simple. Look at what is already selling so you’ll know ahead of time that there is a market for your new product. Look at what Kindle titles are selling, what info products are selling and so forth.
– Now that you know what you’re going to make, break it down into steps. If you’re making a product, for example, then break it down into a problem, analysis and solution. Each step will be one video of 5 minutes or less. If one of the steps takes longer than 5 minutes to explain, then break that step into two videos. Think of these as video mini-trainings.
– Create 3 to 4 PowerPoint or Keynote slides for each step, or plan a short demo for each step. If you’re using PowerPoint, then choose ‘browse by individual’ so it can be resized to any size screen. Write the steps as bullet points. Use 3 to 4 bullet points per slide.
– Open up Snagit and narrate as you make your video. The bullet points cue you as to what to say for each slide. Just talk your way through each step as though you were talking to someone there in the room.
– Once you’ve got your videos, you can either host them on your site, use a hosting service like Amazon, or place them on another site like YouTube. As you upload each video, grab the URL and paste it into a Word document in order: Step 1, Step 2 and so forth. Obviously if this is a paid product, you’ll want your videos to be hosted somewhere out of the public eye.
– Write short narrative descriptions for each video and place them above the corresponding links in your word document, to let your readers or buyers know what each video is all about. This document will act as your introduction to your product.
– Then save the document as a PDF. If you’re selling the series, you can deliver the PDF, and buyers can click the links and watch the videos.
You can even give away the first videos, and then offer to sell them access to the remaining videos. For example, on your PDF you show the first 3 video links, then you have descriptions of the rest of the videos but no links. If they buy the product, they get the links to those videos.
It’s a very simple way to make a video product, and you can do it all in less than a day.
Snagit can be used for a lot more than making products, and it’s an excellent way for new marketers to play with video and get results very, very quickly.
How do you get your readers to RACE to open your emails the moment they arrive in their inbox? Here’s one way to do it. It’s kind of sneaky but if you condition your readers properly, it can work really, really well.
First, you already know that paying customers are worth far, far more than freebie seekers. So why not make an offer to your freebie seekers that even they cannot refuse?
And in the process, why not get them to open (and read) your emails?
Here’s how it works: Every few days or every few emails, you have one of your links go to a wonderful $1 or $5 deal, but only for the first x number of people.
This might be a product that normally sells for a great deal more, a resale product, something you no longer sell, etc. So long as it still has real value, you can use it.
Your link can be obvious or disguised. For example, you might send an email promoting xyz product, but your link goes to your special offer until it’s sold out, and then it directs back to the xyz offer. And on your special offer page, be sure to have a prominent link to the offer mentioned in the email.
The following day, you can congratulate those who got the special deal, and remind the other readers that they, too, can grab these deals if they pay attention and if they’re fast.
You’ll want to condition your readers ahead of time to always be looking for these deals by opening your emails and clicking your links.
You can even get tricky. You can have the link go where you say it will, but then embed an Easter egg on the page that leads to the special offer. If they read your email, they’ll know where to find it.
There is a trade-off here. While you are conditioning your readers to open your emails and click your links, you’re also training them to look for special deals. So while your opens and clicks should rise dramatically, the money you make per open and per click could drop off slightly. You’ll want to test this.
Odds are you’ll still make more money because so many more people are opening and reading your emails and clicking your links. This means more sales of the products you promote, not just the special deals.
Would you like to add a new income stream to an existing business? Or are you looking for a brand new business? Then check this out.
First, you need knowledge. If you don’t have it, then obviously you can get it. It’s got to be specialized knowledge. Maybe you’re an expert at a certain software program, or a WordPress expert, or you know everything there is to know about how to drop to 5% body fat. Whatever it is, it’s got to be knowledge that other people want NOW.
Next, you need a way to get your consulting in front of the people who need it. Let’s say you’re an affiliate for a software or program that you personally know inside and out. You keep a mailing list of everyone who’s visited your site or bought the product from you.
These people sometimes email you with questions about the product. “How do I… ?” “Where is the… ?” “When so and so happens, what do I do?” And so forth. Being the good affiliate you are, you probably answer these questions. And you’re good at it, too.
But what if you could get paid to do it? Set up a page on your site offering your consulting service by email. Charge a reasonable fee, like $27 or $47 for the day or for the week, whatever is appropriate for the information you have to offer.
Remember, a certain percentage of people would much rather have someone show them how to do something than to have to figure it out for themselves. And they will gladly pay you for making their life easier.
That’s really all there is to it. Answer their questions by email, and remember – you are a consultant, not a technical advisor (unless you are.) This way you can focus on the types of questions you’re good at.
Bonus tip: Spend some time in forums finding out what the most common questions are about the topic, and then SEO your site to get high rankings for several of the well searched keywords. Then on every page of your site, point them in the direction of your consulting.
Your consulting can even help you to sell more affiliate products, because you will be building trust with your readers that you are in fact an expert. Thus when you recommend something, it’s really and truly worth buying.
I know I preach about picking something and staying focused on that something until you make it a success, but there are exceptions, and this is a big one. There are certain products you should probably grab whenever you see them. These are “how to” products on marketing techniques that contain three little words that can be a goldmine for you – “Step by step.”
The reason I love these is because for a very cheap price – usually less than $40 and sometimes only $10 – you get a complete step by step system on how to do something.
You might buy 2 or 3 of these a week. Then when you’ve got time, go through each one. Read the PDF’s and watch the videos.
Decide if you think the technique is something you can apply to your business. If it is, try it out. You might set aside one afternoon each week to try a new step by step technique.
Then wait and see what happens. Sometimes you see results right away and other times it takes a while, depending on what the technique might be.
You’re watching to see if it works. For example, if it’s a technique on how to get traffic then you’re watching to see if: You get traffic and if that traffic converts.
Once you know it works, you apply the fourth magic word – Outsourcing.
That’s right – you give your “how to” product to your outsourcer, along with any notes you’ve made when you implemented it yourself, and have them do it for you.
The first day they might send you a few emails with questions, but it won’t take you much time to answer them.
Then you just let them run with it and watch your numbers. Make sure you’re making more from results of the system than you’re paying the outsourcer and you’re good to go.
One of the best things about “step by step” products is they’re written for the average person, not a rocket scientist marketer. They have to be, or else the product creator would get a million questions. This makes it super easy to hand it off to another person to do the actual work for you. As long as the technique results in more income than outlay, it’s a winner.
And all you invested was the initial price of the ‘how to’ program, along with an afternoon to try it out for yourself.
To give an example: Let’s say you pick up 5 new ‘how to get traffic’ systems. 4 of them work well, so you outsource those and forget about the fifth one.
The new traffic results in X amount of new subscribers and X amount of new sales. Maybe it’s 1,000 new subscribers a month, and $1,500 in sales the first month, $500 the second month on those 1,000 subscribers.
So as long as you’re paying your outsourcer less than $2,000 a month (which is easy to do) you’re in profit.
This is a great way to add extra income to your existing business without a lot of time and effort on your part.
So remember to use these 4 magic words – “Step by step” and “Outsourcing.”
And one more thing: If you have a fistful of resell products sitting on your hard drive, take a look at those. You never know what step by step technique you’re going to find that you can use to help build your business through outsourcing.
